Website Audit Tool - Comprehensive Performance and SEO Analysis

Understanding your website's performance, SEO health, and accessibility is crucial for success in today's competitive digital landscape. Our Website Audit Tool provides comprehensive analysis across multiple dimensions, helping you identify issues and opportunities for improvement.

What It Analyzes

1. Performance

Measure your website's speed and efficiency:

• Core Web Vitals: LCP (Largest Contentful Paint), CLS (Cumulative Layout Shift), INP (Interaction to Next Paint)
• Load Times: First Contentful Paint, Speed Index, Total Blocking Time
• Optimization Opportunities: Specific recommendations for improving load times
• Google PageSpeed Score: Performance score from Google's PageSpeed Insights

2. SEO (Search Engine Optimization)

Evaluate your website's search engine readiness:

• Meta Tags: Title, description, and other meta information
• Sitemap: Presence and accessibility of sitemap.xml
• Robots.txt: Proper robots.txt configuration
• Structured Data: Schema.org markup and structured data
• SEO Best Practices: URL structure, heading hierarchy, alt text

3. Accessibility

Ensure your website is usable by everyone:

• WCAG Compliance: Adherence to Web Content Accessibility Guidelines
• ARIA Labels: Proper use of ARIA attributes
• Color Contrast: Text and background color contrast ratios
• Keyboard Navigation: Accessibility via keyboard
• Screen Reader Compatibility: Proper semantic HTML

4. Best Practices

Check adherence to web development best practices:

• Security: HTTPS, secure headers, content security policy
• Mobile Responsiveness: Mobile-friendly design
• Browser Compatibility: Cross-browser support
• Code Quality: Valid HTML, CSS, and JavaScript
• Image Optimization: Proper image formats and sizes

How It Works

Basic Audit (Free)

1. Enter Your URL: Simply paste your website URL
2. Automated Analysis: Our tool scans your website across all dimensions
3. Comprehensive Report: Get detailed scores, issues, and recommendations
4. Google PageSpeed Integration: Includes real Google PageSpeed Insights data

Deep Analysis (AI-Powered)

For more actionable insights, use our AI-powered deep analysis:

• Prioritized Recommendations: AI ranks recommendations by impact
• Business Impact Assessment: Understand how improvements affect your business
• Actionable Insights: Specific, implementable suggestions
• Token-Based: Uses tokens for AI analysis (50 tokens per analysis)

Understanding Your Scores

Score Ranges

• 90-100: Excellent - Your website is performing well
• 70-89: Good - Minor improvements recommended
• Below 70: Needs Improvement - Significant optimization needed

Core Web Vitals Targets

• LCP (Largest Contentful Paint): < 2.5 seconds
• CLS (Cumulative Layout Shift): < 0.1
• INP (Interaction to Next Paint): < 200ms

Meeting these targets is crucial for good user experience and SEO rankings.

Key Metrics Explained

Largest Contentful Paint (LCP)

Measures loading performance. The time it takes for the largest content element to become visible.

How to Improve:

• Optimize images
• Use efficient image formats (WebP, AVIF)
• Implement lazy loading
• Optimize server response times

Cumulative Layout Shift (CLS)

Measures visual stability. The amount of unexpected layout shift during page load.

How to Improve:

• Set size attributes on images and videos
• Reserve space for ads and embeds
• Avoid inserting content above existing content
• Use transform animations instead of layout-triggering properties

Interaction to Next Paint (INP)

Measures interactivity. The time from user interaction to the next paint.

How to Improve:

• Reduce JavaScript execution time
• Break up long tasks
• Optimize event handlers
• Use web workers for heavy computations

Using the Results

1. Prioritize Issues

Start with high-impact, low-effort improvements:

• Fix critical accessibility issues
• Optimize images
• Enable compression
• Minify CSS and JavaScript

2. Address Performance

Focus on Core Web Vitals:

• Optimize LCP by improving largest content element
• Reduce CLS by fixing layout shifts
• Improve INP by optimizing JavaScript

3. Enhance SEO

• Ensure proper meta tags
• Add structured data
• Create/update sitemap
• Fix broken links

4. Improve Accessibility

• Add alt text to images
• Ensure proper heading hierarchy
• Improve color contrast
• Test keyboard navigation

AI-Powered Deep Analysis

When you need more than basic metrics, our AI-powered deep analysis provides:

Prioritized Recommendations

AI analyzes all issues and ranks them by:

• Impact: How much improvement you'll see
• Effort: How difficult it is to implement
• Business Value: How it affects your bottom line

Business Impact Assessment

Understand the real-world impact:

• Estimated traffic increase from SEO improvements
• Revenue impact from performance gains
• User experience improvements

Actionable Insights

Get specific, implementable recommendations:

• Exact code changes needed
• Configuration updates
• Third-party tools to use
• Step-by-step implementation guides

Best Practices

Regular Audits

Run audits regularly (monthly or quarterly) to:

• Track improvements over time
• Catch new issues early
• Monitor competitor performance
• Stay ahead of algorithm updates

Before Major Launches

Always audit before:

• Launching new features
• Redesigning your website
• Changing hosting or CDN
• Implementing new third-party tools

After Changes

Audit after:

• Performance optimizations
• SEO updates
• Accessibility improvements
• Infrastructure changes

Integration with Development Workflow

CI/CD Integration

Use our API to integrate audits into your deployment pipeline:

• Automatically audit staging environments
• Block deployments with critical issues
• Track performance over time

Monitoring

Set up regular automated audits to:

• Monitor performance trends
• Alert on score drops
• Track improvement progress

Limitations

Free Tier

• Basic audit available to all users
• Google PageSpeed Insights integration
• Standard recommendations

Deep Analysis

• Requires tokens (50 tokens per analysis)
• AI-powered insights and prioritization
• Business impact assessment

Getting Started

1. Visit the Tool: Go to our Website Audit Tool
2. Enter Your URL: Paste your website URL
3. Run Free Audit: Get comprehensive analysis immediately
4. Review Results: Understand your scores and issues
5. Get Deep Analysis: Use tokens for AI-powered insights (optional)
6. Implement Improvements: Follow prioritized recommendations

Related Resources

• ROI Calculator - Calculate return on investment for optimizations
• Website Speed Calculator - Estimate load time impact
• Conversion Rate Calculator - Measure conversion improvements

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Ready to improve your website? Run a free audit using our Website Audit Tool and discover optimization opportunities.